What is the primary aim of Fairtrade?

The primary aim of Fairtrade is to ensure that farmers receive fair compensation for their products. This system is designed to provide equitable trading conditions that allow producers in developing countries to earn a fair wage, which helps improve their living conditions and supports sustainable development. Fairtrade focuses on empowering farmers and communities by guaranteeing minimum prices for goods, which helps protect them from volatile market prices. By ensuring fair compensation, Fairtrade promotes ethical consumerism and encourages purchasing decisions that positively impact the lives of those who produce the goods. This commitment to fair pay fosters more equitable economic relationships between producers and consumers on a global scale.